Category Marketing

Despite its enormous marketing potential, TikTok is still not widely used by brands. This means that any brand that is able to effectively utilize the platform and develop a successful TikTok marketing strategy has the potential to greatly benefit from…

Intro Ever heard of affiliate programs? These are forms of Internet advertising that reward the affiliates for driving traffic to the advertiser or for other transactions. The advertiser pays the affiliate to place a link on their website, and the…